Friday, October 30, 2009

How to choose the best publisher for affiliate marketing?

Affiliate marketing which has become backbone for many companies is about choosing the best publisher which would direct the traffic to the advertiser’s website or induce registration then and there.


However, the task of choosing publisher is not as easy as it seems in theory. Choosing a publisher who would place your links, banners or widgets in his own website is not a cup of tea for everybody. It needs excellent analytic and vision.




Firstly, advertiser should see whether the publisher is related to the domain, in which the advertiser himself is serving, e.g. advertisers for “loan” must choose a publisher who comes under the “finance “domain.


“Page rank” of the publisher’s site plays a very important role. High page rank always ensures more visitors and also increases the chances of conversion.


Another important criteria is the quality of publisher’s website i.e. its content, on page and off page factors, graphics – it should be attractive enough to entice visitors into becoming their real customers.


At the same time, advertisers should not make a mistake of choosing publishers which are overloaded with advertisements as it would draw away the visitors to other websites.


Advertisers should conduct research on the publisher company history, popularity, product quality, etc. Know if the company is popular for placing importance on advertisers. A good company offers the best affiliate marketing program by prioritizing advertiser-affiliate relationships.



Publisher accepting terms and conditions of the advertiser in terms partnership contract, commissions, revenues, type of incentive plan, mode and frequency of payment or ending up in win-win negotiations must be chosen.


Resources for identifying publishers are many e.g.-affiliate programs directory, affiliate softwares, forums and communities but domain, quality, popularity, page rank and traffic are some indispensable criteria to select the best publisher.

Tuesday, May 12, 2009

How to avoid Foreclosure... Few tips...

a Foreclosure is a legal & professional procedure for a mortgagee or a lien holder likely a lender or creditor that enables them to obtain a court order termination on a mortgagor's equitable right of redemption. In real seance, a borrower need to produce or pledge an asset or other immovable properties to secure the interest of the lender while taking up a term loan. In case the borrower defaults in paying off such & consequently the lender tries to reposes the property in mortgage, court of equity can grant the borrower an equitable right of redeemption if he/she repays the debt. Accordingly, exercise of such a right restricts the lender's lien in repossessing the property. Thus a lender or a creditor tends to defuse or foreclose the equitable right of redemption. Other lienhilders are also follows up in foreclosing the owner's right of redemption over the other debts like overdue taxes, outstanding contractors' bills etc.

From the above discussions, we can define that from a borrower's point of having foreclosure is not at all desirable. While a lien holder always looks in foreclosing the the asset of the borrower, the borrower rigidiously tries to refrain such proceedings. Hence, on behalf of a borrower it not easy enough to earn an advantage over the lien holders plea. Here are few tips on how to avoid foreclosure & secure your favorite home.

Once you can sure upon forthcoming foreclosure, need to work out a plan over all your expenses & earnings to ensure an effective management on such & to make out few extra dollars to essentially eliminate at least an extent of your credit obligation. Once, you are accustomed in such practice, can gain much promise in the court in the light of your earnest effort.

Secondly, if an individual finds himself in the midst of financial difficulties & not quite fit enough to meet the remaining credit obligations need to take the matter to the creditor to derive a promising solution & if he/she is capable enough to negotiate with the creditors can really take down the loan amount to a level of settlement.

Thirdly, one can take help of a certified HUD counselors who can guide you in all possible manner to prevent the foreclosure. In many cases, they directly deal with the creditors to bring down the amount of outstanding debt to an affordable level.

Wednesday, May 6, 2009

Know your Credit Report..

a Credit Report puts a lot of importance in making of every activities of an individual in pursuance of past line of performances. To be more precise, a Credit Report for each individual reflects the financial stability as well as credibility of the concerned person & opens up a fair view up on his/her financial positions, prudence in making payments, compliance of the credit conditions etc etc. Accordingly a credit record takes in to account all these financial as well as other relevant obligations to opine in to a three digit figure & in every aspect our living space, such figure( commonly known as credit score) is of immense importance. Hence, for obvious reason all of us need to take care of all the facts that concludes up on credit report & necessarily essential to keep a trace of our credit report & the changes if any there in to ensure an effective score. Moreover, following up the Credit Report from any of the reputed bureaus like Eqifex, TransUnion & Experian is not good enough.. rather need to compare among credit reports from all the available sources. It is not always essential that credit report from each of these bureaus will carry similar facts & figure since the fundamental reporting factors are varies accordingly & creditors can subscribe to any of such agencies as per their choice.
For many peoples, proper following up of all the facts stated in a credit report is a furious ask. Hence, I found it will be convenient to clarify the contents of a credit report. Lets take a wise look in to a Credit Retort details.

A credit Report is classified into the following four distinctive segments..

Identifying Information

Every personal information of an individual is retained under this section. Here the fairness of the report rests in the accuracy of each intimate details including mistake in spelling of any personal data to missing out any vital one or intimating any change in existing records.

Credit History:

Each individual credit accounts or trade lines along with name of the respective creditors are listed with the following details like the opening details of the account, type of credit availed in to, including installment types(car, mortgage etc) as well as revolving types( credit card debts), account types i.e, whether it is holded solely or jointly, the credit amount & the extent of repayment made, the amount of each installment & of course the extent of credit availed in respect to the permissible credit limit. Here, the previous payment track backs & the prudence in making of such payments are also considered. In Experian's Credit Report credit status of the individual is defined in simple term so that everyone can earn a fair idea from it. If any account is remarked as charged off, it signifies that the concerned creditor has given up the collection & puts a negative impact in to the credit report. For other reports, creditworthiness & credibilites of each individual is evaluated in a single digit number in between 1 to 9. Accordingly expressions like R1 or I1 significantly hints into the soundness of the credit report.

public record

In a Credit Report, events like filing bankruptcies, any penal charges previously levied or legal verdicts or court judgments made etc that requires public intimation are maintained under this section. Hence least remarks here in carries more respect in the credit report. However this section does not necessarily includes any criminal proceedings aginst such person in concern.

Inquiries

This segment in a credit report shows the list of the peoples who placed interest over his/ her credit report along with the details of each of their hard as well as soft inquiries. It includes every petty quarries to hard inquiries like request for a copy of credit report from the respective bureaus. Among these, hard inquiries are generally initiated by the potential lenders & creditors on filling up of credit application form. Again a soft inquiries are commonly found among companies on issue of promotional information to prequalified individuals. Although in this point, it is widely belied that maximum number of inquiries can make a negative impression on the credit report, every major bureaus has never paid much attention on this issue & moreover FICO scoring model clearly denies any such public presumptions.